So instagram just released a desktop version for surfing their photos, which now includes more of my pictures including Rihanna from yesterday's Victoria's Secret show. As you might already know, Instagram gained over 100 million users in less than half the time it took Twitter to do the same.
Unlocking the secrets of the successful high fashion model through analyzing their handwriting. Almost sounds like the title of a best selling book, but there’s a series of it and it’s what’s going on over at my instagram account, so if you want to see more of where this came from, follow me on instagram by clicking here—> @WhatShaunaThinks. And just an FYI (For Your Information) the conclusions are built from consulting literature from highly reputable sources from within the handwriting analysis industry, professionally referred to as Graphology. They are drawn based on an educated perspective.
When I started this blog back in 2007, there was no such thing as the fashion world using twitter, using instagram, using Tumblr.
That's all changed for me and it's all changed for the modeling world too. Previous to the internet, models received their booking value through Runway, Campaigns, and Editorials. Now, models get their booking value through Social Media, which combines their street style presence via Social Media with their own social media channels like twitter, instagram, and Tumblr.
Even Supermodel Karolina Kurkova recently exhorted models, "It is no longer enough to just look beautiful and be in great shape. You need to be interesting." The fact of the matter is, as bloggers can now create their own booking value via developing online presence, so models can create their own booking value too. This translates into more money.
Trey Laird, Creative Director for Laird & Partners, the advertising agency which represents Juicy Couture (cha-ching, Steven Meisel shoots for them for a reason) confirms Kurkova's exhortation in financial terms “It’s not just enough to cast such-and-such a girl that opened Prada or Vuitton or whatever,” . “It’s a huge help if a girl already has a platform and followers, and Kate Upton is a great example of that.”
Anastasia Ivanova (MP Management, Milan) Click for Portfolio. Looking great! I tried my best to find her Twitter and/or Instagram handles though, neither of which was discoverable at the time of this writing. If any of you have it, let me know please.
Andie Arthur (Ford, NY) should definitely walk the 2013 Victoria's Secret show. Here's why:
1. No one from FORD models walked the 2012 show.
2. Andie will be 18
3. Andie knows how to "sell the sizzle". By that I mean, just look at all her street style pictures. She always projects an amazing energy and charisma, which would translate to the runway and catalog, just the kind of personae Victoria's Secret needs representing it's legacy of entertaining Top Models. If she knows how to be "on stage" while Off Duty, she'll definitely know how to be "on stage" while On Duty (on the runway or TV interviews etc).
4. Andie is Social Media savvy. Not only do her Twitter and Instagram handles match, but interacts with her followers, connecting with them and giving them something to relate to.
Last night on Crosby Street and Prince at the Crosby Hotel, Mary Kate and Ashley Olson hosted a party in celebration of their collaboration withSuperga. If you want to see what their sneakers look like, click HERE for an image on my instagram. The lights were flashing as fashion’s A-listers arrived in all their couture splendor. Everyone from American Vogue’s Meredith Melling Burke to Old School bloggers like Julia Frakes was in attendance. Ornate decor on the inside ripe with mini lemon trees accessorized the amazing selection of gourmet snacks and fruits. Mixologists tended bar diligently in the back. Meanwhile, everyone was oogling the new line of sneakers which are now available at the Soho Store. I say they are the perfect accessory for a photographer like myself during fashion month madness.
Laura Kampan (New York Model Management). How often is it one crosses paths with the face of Balenciaga and the solo cover model to the Feb. issue of Italian Vogue? And couple that with the beautiful cobblestone streets of Soho? Well, with due regard that happened with Laura outside of Starbucks on Crosby Street. And if you want to see a delightfully airborne image (that’s Jump Shot) of Laura, have a visit to my Instagram account @WhatShaunaThinks. Click HERE to see her work as officially recognized by New York Models.